ENGLISH COPYWRITING
Writing to fill beds and tables.
Over six years experience in the hotel industry developing and managing marketing campaigns from marketing planning and strategy development to implementation of tactics with success in increasing bookings, encouraging upsell, and strengthening customer loyalty.
English Print Advertising
SEO Website English Copy
English Blog Content
Booking Engine Copy
Tradeshow Presentations and Scripts
Hotel Tour Scripts
Booking Confirmation Emails
Restaurant and Spa Menus
Event Scripts
Tone and Style Guides
In addition, I have a network of copywriters that are fluent and experienced in creating copy that sells in the following languages:
Vietnamese
Japanese
MARKETING CONSULTANCY
Planning, Execution, Analysis
Working closely with restaurant management and culinary teams to develop attractive promotions, exciting events, and loyalty program campaigns supported by engaging traditional and digital marketing activities.
Print and Digital Advertising
Social Media Strategy and Campaign Management
Event Planning and Management
Quarterly and Holiday Print Publications
Monthly E-Newsletter Design (Mailchimp)
Menu and Collateral Design
Photography and Videography
Cross Promotion and Loyalty Program Campaigns
Analytics and Reporting
EVENT PLANNING AND HOSTING
A SUMMARY OF PROFESSIONAL EXPERIENCES
2015-2017
Marketing Manager – The Reverie Saigon
Ho Chi Minh City, Vietnam
2013-2015
Digital Brand Manager – WMC Group
Ho Chi Minh City, Vietnam
2011-2013
Senior Copywriter – WMC Group
Ho Chi Minh City, Vietnam
